Trekk Cross Media Series: Using XML to Create Once - Distribute Everywhere
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Trekk Cross Media Series: Using XML to Create Once - Distribute Everywhere Overview
As eMedia devices and delivery systems proliferate, publishers, agencies and traditional media service providers are challenged with keeping up with demand for content conversion. Content distributors can reduce costs and complexity with a strategy that includes adoption of XML standards, component architecture for structured content creation and a workflow that adheres to a digital-first orientation.
Trekk Cross Media Series: Using XML to Create Once - Distribute Everywhere Specifications
As eMedia devices and delivery systems proliferate, publishers, agencies and traditional media service providers are challenged with keeping up with demand for content conversion. Content distributors can reduce costs and complexity with a strategy that includes adoption of XML standards, component architecture for structured content creation and a workflow that adheres to a digital-first orientation.